JADE- FUFN (Acoustic Version)

Role: Creative Director

Year: 2025

For FUFN by JADE, the creative prioritised raw emotion and richly textured backdrops.

This cinematic visualiser centres on JADE’s performance and the physicality of her movement, using light, grain, and tactile surfaces to build a lo-fi, dreamlike atmosphere. Stripped back and intentionally restrained.

Director: Sarah Dattani Tucker
Producer: Lily Roberts
Prod Asst: Daragh Mccann
Runner: Heba El-hawary
Editor/ Dit: Johnny Richards
Creative Director: Jono Canning
Dop: Henry Gill
1st AC: Harry Coleman
Gaffer: Mary Kalecinska
Spark: Joe Brann
Projectionist: Simon King
Projectionist: Spike Silverton
Wardrobe: Jamie Tate
Seamstress: Chloe Cammidge
Hair: Aaron Carlo