Aitch - COL4 BODY

Role: Creative Director

Year: 2025

For Aitch’s COLA BODY single featuring Tiggs Da Author, I creatively directed a content day built around the release.

Anchored by a laid-back visualiser that skips flash in favour of atmosphere, the wider rollout included a suite of short-form social assets designed to extend the world of the track. Each piece leaned into the BBQ, summer-house-party energy, threaded together by a loose narrative of “pulling up to a house party.” Used across the release window, the assets helped tease and build momentum around the single in the lead-up to the album launch.

Director: Caitlin Ricaud
Creative Director: Jono Canning
Producer: Emma Jane Thompson
1st AC: Christina Ivanova
Gaffer: Will Hazell
Art Director: Annie Tinsley
Casting Agent: Max Alan